High resolution version here at the Ministry website.
November 12, 2008
Food Security as Bento
Like seemingly everything the Japanese produce, this PSA on food security by the Ministry of Agriculture, Forestry and Fisheries comes out concise, compact, well designed, and colorful. In a short four minutes of information packed visual design they touch on issues of food security, country of origin labeling, rural redevelopment, environmental concerns, and global connectivity, just to name a few. As Waxy mentioned, it would be great to see a similar PSA adapted to the US context.